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B2C Marketing Manager
SoftConstruct
Armenia · On-siteSalary not disclosedfull-timeVerified recentlySoftConstruct Careers
We are seeking a results-driven B2C Marketing Manager to lead and execute high-impact B2C marketing strategies at CreedRoomz. In this role, you will be responsible for driving end-user acquisition, boosting brand visibility, running promotional campaigns, and managing user engagement initiatives like tournaments and special events.
Responsibilities
- Strategy & Campaign Management
- Conceptualize, execute, and optimize end-to-end B2C marketing campaigns and product promotions to drive user acquisition, awareness, and reactivations.
- Plan and run complete marketing initiatives, such as tournaments, promotional contests, and gamified player experiences.
- Collaborate with product, design, content, and CRM teams to deliver cohesive brand messaging across all touchpoints.
- Partnerships & Influencer Management
- Build and manage relationships with external marketing vendors and agencies, ensuring smooth workflows and high-quality deliverables.
- Organize and oversee collaborations with streamers, influencers, and affiliate partners to drive brand awareness and user acquisition.
- Track, analyze, and optimize the performance of all external partners and streamer campaigns to ensure maximum ROI.
- Digital Marketing & Brand Visibility
- Leverage digital marketing channels (paid acquisition, social media, CRM/email, content marketing, in-app promotions) to increase brand exposure among target audiences.
Languages
- Work format
- On-site
- Seniority
- Lead
- Added
- 22 Sept 2026
- Last verified
- 22 Sept 2026