Director, GLP-1 & Cardiometabolic Product Marketing

Responsibilities

• You will help turn Omada’s GLP-1 and cardiometabolic strategy into a differentiated commercial story that drives selling effectiveness. Success means buyers understand our value, the field is equipped to win the right opportunities, and eligible members receive a clear, consistent explanation of the care available to…
• Market sensing that drives action
• Run a regular win/loss forum that incorporates competitive feedback.
• Facilitate a fast feedback loop across Sales, Consultant Relations, channel teams, Product Marketing, and Strategy.
• Translate signals into clear recommendations about what has changed and what we should do differently, not simply market updates.
• Partner with Product and Clinical to translate programs and analysis into messaging implications.
• Close the loop by bringing updated messaging and tools back to the field, pilot in select deals, and using the results to guide further improvements.
• Buyer segmentation and differentiated positioning
• Set annual product marketing priorities for how Omada wins in GLP-1 and cardiometabolic health: who we target, which problems we solve, and why buyers should choose us over alternatives.
• Work through a broader B2B and Brand Marketing organization to drive awareness of your program segments and strategy

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