Copywriter- SMM Specialist

Responsibilities

• Yerevan Mall is looking for a creative and responsible Copywriter / SMM Specialist to create engaging, brand-aligned content across social media and other communication channels, while contributing to content planning, SMM activities, and marketing campaigns.
• Copywriting and Content Creation
• Create engaging, brand-aligned content for social media, digital campaigns, websites, email newsletters, push notifications, and other communication channels.
• Write and adapt campaign messages, slogans, headlines, captions, scripts, and promotional copy for different platforms, formats, and audiences.
• Edit and proofread all content to ensure clarity, accuracy, correct grammar, and a consistent brand tone of voice.
• Content Planning and Campaigns
• Develop monthly and campaign-based content plans aligned with marketing goals, promotions, events, seasonal occasions, and current trends.
• Generate creative content ideas and turn marketing objectives into clear, audience-focused messages.
• Participate in brainstorming sessions and contribute ideas for campaigns, activations, and special projects.
• Collaborate with designers, photographers, video editors, and other team members to deliver content on time and ensure consistent campaign communication across platforms.

Languages