Email Marketing Specialist

EPAM Systems

Remote · ArmeniaSalary not disclosedcontractVerified recentlyEPAM Systems Careers

We are looking for a detail-oriented, highly organized Email Marketing Specialist to join our Marketing Operations team. In this role, you will be the expert responsible for building, testing and deploying email campaigns directly within Adobe Marketo Engage.

Responsibilities

Build, format, and modify responsive email templates and landing pages using Marketo's modular editor Utilize basic HTML/CSS to troubleshoot layout issues, format text, and ensure responsive rendering across all major email clients and devices Convert designs (Figma) into pixel-accurate, cross-client-compatible emails
Build and maintain Marketo landing pages, forms, and reusable design-system components/modules to speed up future production
Build and configure Marketo Smart Campaigns and Smart Lists
Set up diverse campaign types (e.g., single-cast emails, multi-touch nurture/drip sequences, webinar/event promotions)
Manage campaign assets, tokens, dynamic content, and program structures using Marketo best practices (naming conventions, folder structures)
Support database hygiene, list management, and lead scoring/routing logic in coordination with marketing operations
Monitor and troubleshoot deliverability, rendering, and tracking issues Perform Quality Assurance (QA) on all emails to ensure flawless rendering, working links, and accurate personalization tokens
Set up and execute A/B testing (e.g., subject lines, sender names, content layouts, send times) to continuously optimize performance Define and build target audiences using Marketo Smart Lists, utilizing filter logic to ensure highly targeted, compliant (GDPR/CCPA/CAN-SPAM), and accurate database lists Ensure correct…
Monitor daily/weekly campaign performance (opens, clicks, unsubscribes, bounces) and flag any delivery or deliverability issues
Collaborate with marketing, design, content, and campaign managers to gather requirements and manage revisions and approvals

Languages

Work format: Remote
Seniority: Mid
Posted: 30 Jul 2026 (4w ago)
Last verified: 28 Aug 2026

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Responsibilities

Build, format, and modify responsive email templates and landing pages using Marketo's modular editor Utilize basic HTML/CSS to troubleshoot layout issues, format text, and ensure responsive rendering across all major email clients and devices Convert designs (Figma) into pixel-accurate, cross-client-compatible emails

Build and maintain Marketo landing pages, forms, and reusable design-system components/modules to speed up future production

Build and configure Marketo Smart Campaigns and Smart Lists

Set up diverse campaign types (e.g., single-cast emails, multi-touch nurture/drip sequences, webinar/event promotions)

Manage campaign assets, tokens, dynamic content, and program structures using Marketo best practices (naming conventions, folder structures)

Support database hygiene, list management, and lead scoring/routing logic in coordination with marketing operations

Monitor and troubleshoot deliverability, rendering, and tracking issues Perform Quality Assurance (QA) on all emails to ensure flawless rendering, working links, and accurate personalization tokens

Set up and execute A/B testing (e.g., subject lines, sender names, content layouts, send times) to continuously optimize performance Define and build target audiences using Marketo Smart Lists, utilizing filter logic to ensure highly targeted, compliant (GDPR/CCPA/CAN-SPAM), and accurate database lists Ensure correct…

Monitor daily/weekly campaign performance (opens, clicks, unsubscribes, bounces) and flag any delivery or deliverability issues

Collaborate with marketing, design, content, and campaign managers to gather requirements and manage revisions and approvals