Social Media Manager - Remote

Responsibilities

• Run our socials day to day on X, Instagram, Youtube and Facebook.
• Plan the calendar, post, reply, and keep a voice that sounds like Replika, not a brand account.
• Make the content yourself, on camera. Short video, product walkthroughs, behind the scenes, launches and user stories. Concept, shoot, edit, publish.
• Own our communities on Discord and Reddit. Be there every day, work with our community moderators, answer questions, and make sure people feel heard.
• Bring the community back to the team. Spot what users love, what's frustrating them and what's brewing before it blows up, and get it to product and the CEO fast.
• Handle the hard moments. When something goes wrong, respond calmly and honestly in public, and know when to escalate.
• Work with creators. Find the people already talking about AI companions, build real relationships, and turn good organic content into more of it.
• Build the CEO's presence alongside the brand's. Film together, shape posts, and turn what we're building into stories people want to share.
• Measure what matters. Track which posts, threads and creators bring people into the app, not just likes, and change the plan based on what you learn.

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