Senior Global Marketing Programs Manager

Responsibilities

• Bridge Strategy & Field Execution: Serve as the connective tissue between Product Marketing (PMM), Campaigns, and regional Field Marketing, translating global messaging pillars and product launches into integrated program playbooks.
• Execute Multi-Channel Demand Programs
• Design, launch, and manage scalable global initiatives—such as Meeting Makers, Direct Mailers, Virtual
• Research Summits, and persona-aligned Webinar series—to drive pipeline growth and target whitespace penetration.
• Support Executive Campaigns
• Partner closely with CXO and Campaign teams to design, build, and deploy strategic programs tailored to executive buyer narratives (CISO, CIO), driving C-suite engagement and high-value pipeline.
• Deploy Templatized Initiatives for Scale
• Build and maintain turnkey "Event-in-a-Box" frameworks and playbooks that empower regional field teams to localize and execute programs with high consistency and minimal friction.
• Support Customer Expansion
• Collaborate on campaigns designed to educate the install base and drive adoption/upsell for key product expansion motions.

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