Product Marketing Lead

Responsibilities

• You and your team will...
• Set strategy for multiple categories. You'll own a one-year product marketing strategy for a complex, multi-product Collective. You will work to define how Monzo wins in multiple categories with multiple products over time.
• Set the market intelligence agenda. You'll decide what we need to understand about our customers, competitors, and the market. You’ll identify and size opportunities, and build the frameworks other teams use to prioritise and respond.
• Shape what gets built. You'll use market intelligence to shape product strategy across multiple areas, bringing a perspective that changes what we build and in what order. You'll sit alongside Product leadership, driving commercial outcomes through product differentiation.
• Define positioning that moves the business. You'll ensure every product starts with a customer problem, differentiated positioning, and a proposition worth talking about. You’ll demonstrate that positioning will shift customer perception and move revenue at scale.
• Own how we go to market. You'll decide when products launch, with what mechanic, and in what order, so launches across the Collective add up to more than a run of releases. You'll give Integrated Marketing a brief sharp enough that they never have to guess, then feed what the market tells you back into the proposition.
• Raise the bar for Product Marketing. You'll define what great looks like through high standards, coaching, feedback, and better systems. You'll improve how PMM works by embedding AI into our workflows, tools, and playbooks. On the manager track, you'll also be accountable for the development, performance, and careers…
• Great PMMs come from all sorts of places. This is for you if
• You think beyond a single product. You're comfortable owning strategy across multiple products and categories, where work spans multiple squads and the decisions have business-wide implications.
• You own the hardest calls in your domain. You're trusted to make high-stakes positioning and strategy decisions independently, and you're right often enough that Product and Marketing leadership seek your judgement. You're comfortable making difficult trade-offs between commercial needs, customer experience, and…

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