Chief Customer Success Officer / VBET

Responsibilities

• Own the Customer Journey End to End
• Design and run the full player lifecycle across
• Support (first touch), CRM (engagement), Retention (loyalty) and VIP (elite experience), with no gaps and no silos.
• Build the Revenue Chain: Define how players move through the funnel and where value is created or lost. Turn the CS, CRM and VIP teams into one system focused on LTV, retention and NGR.
• Grow the VIP Base
• Build the strategy for identifying, upgrading and growing VIPs, including starting from a cold base.
• Set VIP policies, tiers and regional approaches together with the VIP team.
• Lead CRM & Retention Strategy: Shape segmentation, lifecycle campaigns, bonus and reactivation logic, and make sure every touchpoint is data-driven and personal.
• Adapt to Different Markets
• Build regional approaches for different markets, player cultures and regulatory environments.

Languages

Required

• You grew up in VIP, CRM or Retention and know how to turn player data into revenue.
• Proven track record in C-level, VP or Head-level roles in iGaming, overseeing several player-facing functions (CRM, Retention, VIP, Customer Support).

Nice to have

• Leadership
• Languages: Fluent English & Russian (excellent verbal and presentation skills).

Other open roles here

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• Account ManagerArmenia · On-site
• Senior Data ScientistArmenia · On-site
• Risk Manager (Casino) / VBETArmenia · On-site
• Head of Marketing (Sweden & Denmark) / VBETRemote · worldwide not confirmed