Senior Marketing Operations Manager

Responsibilities

• Create/manage SFDC and Marketo setups for campaign execution.
• Create/manage audiences for emails through Marketo Smart Lists.
• Monitor the email calendar to identify audience overlaps.
• Monitor data quality, ensuring leads are captured in Marketo and bi-directionally sync with Salesforce accurately.
• Manage GDPR/Data Privacy Compliance & audiences through smart lists in Marketo.
• Collaborate cross functionally to ensure opt-ins/outs are shared centrally.
• Manage global forms and email templates in Marketo.
• Manage stakeholder communication to establish alignment on priorities and due dates.

Languages