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Lifecycle & CRM Specialist - Remote
Replika
Remote · ArmeniaSalary not disclosedfull-timeReplika Careers
About this role Millions of people have already met Replika: free users who haven't upgraded yet, subscribers who've lapsed, and people who signed up years ago and drifted away. Almost none of them hear from us in a way that's worth opening.
Responsibilities
- Build the core lifecycle flows: onboarding, free-to-paid conversion, intro offers ending, renewals, cancellation saves and win-back.
- Convert free users. Work with product on in-app messages and offers that move people to paid at the right moment.
- Reactivate our base.
- Plan and run campaigns to lapsed users and our long-dormant email list, cleanly and within consent.
- Segment and personalize with product and subscription data, so each person gets the message that fits where they are.
- Test everything: timing, subject lines, offers, channels. Keep what wins and kill what doesn't.
- Own deliverability, list health and the reporting that ties every flow to revenue.
Languages
- Work format
- Remote
- Seniority
- Mid
- Posted
- 22 Oct 2026
- Last verified
- In the last 3 days
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