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Paid Media Influencer Analyst
Hims & Hers
Remote · United States$6,250–7,500 gross/mofull-timeHims & Hers Careers
You'll work hand-in-hand with our influencer/creator team to help shape content that's built to convert, then take that content live through Meta Partnership Ads (allowlisting) and TikTok Spark Ads, and manage it like any other high-performing ad in the account. This role is ideal for someone who loves creator content but also wants to own the performance side — testing, optimizing, and scaling what works.
Responsibilities
- Partner with the Influencer/Creator team to source and vet creators whose content and audience fit Hims & Hers paid media conversion goals across all product categories.
- Set up and launch influencer ads via Meta Partnership Ads (branded content allowlisting) and TikTok Spark Ads, ensuring proper permissions, tagging, and boosting are in place.
- Manage and optimize live influencer ad campaigns, budget pacing, audience testing, and creative refresh to hit conversion and efficiency targets across categories.
- Build a repeatable system for tracking creator relationships, whitelisting status, content rights, and performance history.
- Partner with Legal and Medical to ensure influencer content and disclosures meet healthcare marketing compliance requirements.
Languages
- Work format
- Remote
- Seniority
- Mid
- Posted
- 22 Oct 2026
- Last verified
- In the last 5 days
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