Director, Product Marketing

Responsibilities

• Platform Narrative & Positioning
• Own the platform messaging architecture as its single named approver: category definition, platform claim, shared proof points, and the hierarchy connecting AI security, PAM, runtime authorization, identity governance, and the StrongDM and Fastpath portfolios into one story. Define platform-level value propositions for…
• Product Messaging, Positioning & Naming
• Hold BU messaging consistent with the platform layer on four defined elements: category definition, platform claim, shared proof points and metrics, and competitive positioning against named platform competitors. Everything else is the BU's call.
• Own product and portfolio naming so what we call things reinforces the architecture.
• Maintain the messaging frameworks that differentiate us across human identity, non-human identity, and AI, and set the substance bar for the case studies, briefs, and thought leadership built on them.
• Field Enablement
• Own the substance and quality bar for platform-level enablement: the core narrative curriculum, competitive plays, objection handling, and the certification standard for what a seller must be able to say. Sales Enablement owns delivery; you own whether the content is right. Certify field readiness before every tier-one…
• Practice Leadership Across the Business Units
• Own the standard of excellence for product marketing at Delinea: the craft bar, leveling and career framework, onboarding, playbooks, and review cadence PMMs are held to, wherever they sit. Join every PMM hiring loop and leveling decision alongside the GM, and submit a written craft assessment at review; the GM owns…

Languages