Product Manager (ElevenCreative Self-Serve)

Responsibilities

• Drive growth and adoption of the self-serve product, focusing on onboarding, activation, and upgrade moments, and partnering with growth, lifecycle, and pricing teams where they connect
• Scope and define the big bets for the self-serve product across image, video, music, agents, and editing workflows
• Find the biggest opportunities in the user journey through product data and user behavior, and turn them into clearly scoped projects
• Drive adoption of newer experiences like agents and video, helping users expand from a single product into the full platform
• Work with engineering and design to ship quickly, mocking up early concepts yourself when it speeds things up
• Partner with growth, lifecycle, and social teams on launches and the moments that bring users into new parts of the product
• Define success metrics for your area and track activation, engagement, retention, and conversion to paid plans
• Talk to creators and marketers regularly to understand how they work and where the product falls short, and bring those insights back to the team

Languages