Senior Product Manager - Growth

Responsibilities

• Own first touch to first reward sent. Signup, onboarding, and the first order are yours outright. On the site and landing pages, you own conversion and experiments; Marketing owns brand, content, and spend.
• Develop the growth roadmap, then help staff the squad that runs it (both through internal transfers and outside hires).
• Build the systems that let us test. Standing up a landing page, changing it, and killing it should take a day, without waiting on an engineering sprint.
• Run campaigns with Marketing. We'll pull a growth marketer into your team's cadence so a campaign ships end to end: audience, copy, landing page, emails, ads.
• Give promising acquisition channels product and engineering muscle: referrals, programmatic SEO, AI-search and chatbot referrals, interactive tools, reward recipients becoming senders.
• Turn incentives into a system. Today we hand out test funds and fee waivers case by case. You decide what we offer, to whom, and what it's worth.
• Prototype with AI in hours, and put it in front of real companies the same week.
• Work async. Most product work here happens in writing. If you're used to running product through meetings, this will feel different.
• Report to Prateek Mehta (Group PM).

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