Senior Product Marketing Manager

Responsibilities

• Own and develop the product outreach, web and content strategy for Veeam Data Platform for customer acquisition and expansion.
• Manage the lifecycle of all related assets, ensuring accuracy and relevance.
• Be the resource, comfortable with working in the product capable of explaining realizable benefits on in a customer digestible story
• Collaborate with product management and product strategy team to understand the values and craft compelling content for the latest Veeam innovations.
• Design and support campaigns using technical know-how to create interactive Storylane/dynamic demos, presenter-led demos, technical videos, and webinars.
• Develop and execute launch assets for new technologies and support.
• Simplify technical benefits to resonate with end-users and partners, captivating prospects and maintaining loyal customers.
• Partner with the PMM team to refine Veeam’s market positioning, tapping into your knowledge of competitive landscapes and buyer personas.
• Build and apply deep proficiency in Ideal Customer Profiles (ICP), buyer personas, and key use cases to sharpen messaging, targeting, and content strategy for a deeply technical product.
• Technologies You’ll Work With

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