Marketing Manager (Digital Focus)

Responsibilities

• Develop and implement the marketing strategy, including the budget, action plan, and timeline.
• Plan and run digital advertising campaigns, including on Meta Ads; analyze results and improve campaign performance.
• Develop the social media content plan, propose new ideas for posts, Reels, and campaigns, and coordinate their execution.
• Plan the digital promotion of new collections, store openings, and special projects.
• Research the market, competitors, and the needs of target customers.
• Develop promotions and offers to drive sales.
• Plan website promotion activities.
• Plan and organize photo and video shoots.
• Use the CRM system for marketing communications, including email marketing. Training on the system will be provided.
• Attend business meetings, negotiate with partners, and take part in organizing team events.

Languages