Senior Content Marketing Manager

Responsibilities

• Help build a steady cadence of high-quality content for all stages of the funnel
• Develop multi-channel content marketing strategy and roadmap to support brand awareness, demand generation and ABM campaigns
• Create and manage the production of content including blogs, email campaigns, website content, videos, and webinars that speak to our buyers across healthcare, restaurant, and retail verticals
• Lead and inspire creative ideas for content development and messaging consistency across all channels (demand generation, digital, web, social, video, etc.)
• Collaborate with internal stakeholders to create engaging stories aligned with company messaging
• Drive effective and creative content that incites engagement and grows audiences
• Ensure content aligns with funnel-building objectives and is consistently delivered across touchpoints
• Leverage data to set goals, measure success, and refine content strategy
• Help maintain a functional content calendar and ensure style, quality, and tone consistency
• Write and edit high-performing content with impeccable attention to detail

Languages