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Staff Product Marketing Manager (PMM), Provider Growth
Headway
Remote · United States$15,867–19,833 gross/mofull-timeHeadway Careers
We're looking for a Staff Product Marketing Manager to help more providers discover Headway, understand why we're the right partner for their practice, and take the first steps toward building a thriving business. You'll shape our provider growth strategy, build differentiated positioning and messaging, and lead GTM efforts that drive acquisition, activation, and early engagement.
Responsibilities
- Build deep provider insight. Understand the provider, market, and competitive landscape, and bring that perspective into Product and Growth decisions.
- Own provider positioning and messaging. Turn provider insight and Headway's capabilities into a clear, differentiated story that attracts providers and builds trust.
- Lead Provider Growth GTM.
- Own GTM strategies that drive provider acquisition, activation, and early engagement, from positioning and messaging through execution.
- Lead GTM channel planning and execution.
- Translate GTM strategy into an integrated marketing plan and lead cross-functional marketing partners to execute against shared goals.
Languages
- Work format
- Remote
- Seniority
- Lead
- Posted
- 22 Oct 2026
- Last verified
- In the last 5 days
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