VP of Finance

Responsibilities

• Own the model, not just the math
• Maintain and continuously improve a driver-based, forward-looking model that maps to reality.
• Build scenarios (base/low/high), pressure-test assumptions, and translate “levers” into clear tradeoffs for leadership.
• Live in our unit economics: Track and improve margins and P&Ls by location; cohort and segment intelligently (region, seasonality, property type, etc.); surface insights and partner with the Operations team to increase contribution margin and reduce complexity as we scale.
• Turn data into decisions
• Build lightweight, reliable budget vs. actuals and KPI dashboards (cash, runway, sales productivity, marketing efficiency, portfolio performance) that leaders can use every day, not just once per quarter.
• Upgrade our finance stack
• Lead our transition from QuickBooks to a scalable ERP, partner with the in-house Accounting team to rationalize the chart of accounts, tighten close processes, and ensure clean books that roll up cleanly to corporate.
• Cap table & equity operations
• Own Carta hygiene, option grants, refreshes, and board approvals in an accurate, timely, buttoned-up, and market-informed manner.

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