Senior Paid Media Associate

Responsibilities

• Media Strategy & Planning
• Help develop SeatGeek’s strategy across video (linear TV, DRTV, CTV, streaming), audio (streaming, radio), Display, YouTube, and other emerging channels
• Evaluate the role of different channels, partners, networks, and inventory types within the broader media mix
• Test new channels, formats, publishers, and inventory to uncover scalable growth opportunities
• Campaign Management & Execution
• Support day-to-day management of campaigns on Display, DRTV, CTV, Audio, and other assigned channels from planning through launch and reporting
• Partner with agencies and media vendors to develop recommendations, manage campaign setup, and ensure campaigns launch on time and deliver in full
• Pressure test assumptions around audiences, budgets, reach/frequency, inventory, and measurement approaches, providing thoughtful feedback
• Monitor campaign delivery and performance and identify opportunities for in-flight optimization
• Manage select campaigns directly within buying platforms, including campaign setup, targeting, pacing, optimizations, and reporting

Languages