AEO and GEO Marketing Manager

Responsibilities

• Stripe is seeking an AEO and GEO Marketing Manager to lead the channel. This individual will play a critical role in growing new user acquisition from platforms including ChatGPT, Perplexity, and Google AI Overviews. The scope of the role includes Generative Engine Optimization (GEO), also known as Answer Engine…
• This individual will spearhead efforts by developing and executing a roadmap of activities and experiments to improve answer engine performance. They will have the opportunity to work closely with cross-functional partners including Growth Marketing, Content Marketing, Engineering, and Analytics at Stripe.
• Lead the growth and user acquisition strategy for the Answer Engine Optimization channel
• Optimize Stripe.com so artificial intelligence agents can efficiently access and take action on behalf of users
• Spearhead the development and integration of artificial intelligence capabilities to improve the efficiency of search and answer engine channels
• Deliver regular reports and updates on channel performance to track progress and identify new opportunities
• Partner with content, engineering, and data analytics teams to build a comprehensive testing roadmap

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