Principal UX Engineer, Ads

Responsibilities

• Define and lead the UX Engineering strategy across multiple areas of Reddit Ads.
• Build high-quality functional prototypes, workflow tools, agents, and PR-ready product experiences that help teams explore ideas, test assumptions, and move faster from design intent to engineering review.
• Partner with senior cross-functional leaders to shape product direction and bring clarity to complex, ambiguous opportunities.
• Create reusable tools, systems, components, and workflows that make it easier to move from design and research into production.
• Raise the bar for interaction quality, accessibility, performance, and technical craft across the Ads experience.
• Build AI-native workflows, skills, agents, and tools that improve how Ads
• Design explores, prototypes, collaborates, and ships.
• Mentor other practitioners and help grow UX Engineering as a capability across Reddit.

Languages