IMPACT BRANDS has already positively impacted the lives of 3 million people worldwide. Join us as a Experimentation Team Lead (REMOTE) and let’s impact billions together!
Responsibilities
Lead the Experimentation team, ensuring alignment with business goals, KPIs, and revenue opportunities.
Own and drive the experimentation roadmap, including hypothesis generation, prioritization, execution, analysis, and implementation.
Identify and prioritize optimization opportunities across the customer journey, including CRO, upsells, and post-purchase experiences.
Monitor conversion, revenue, customer behavior, and funnel performance to drive growth.
Collaborate with cross-functional teams to successfully deliver optimization initiatives.
Support data-driven decision-making through reporting, insights, and performance analysis.
