AI Native Engineer, Growth Marketing

Responsibilities

• Performance Marketing
• Build AI-powered tools to automate bid strategy analysis, budget pacing alerts, creative performance scoring, and anomaly detection across paid channels (SEM, Meta, Affiliate, YouTube, etc.)
• Creative Studio
• Develop AI workflows for ad copy generation, creative brief automation, image asset variation at scale, and creative performance feedback loops between analytics and the studio team
• CRM & Lifecycle
• Implement AI-driven personalization and send-time optimization across email, SMS, push, and in-app channels; build agentic workflows that pull Snowflake data, generate segment logic, and trigger Braze campaigns with minimal manual intervention
• Landing Pages & Conversion: Automate LP variant generation, headline testing ideation, and personalization logic by audience segment or traffic source
• Build internal AI tools — dashboards, Slack bots, report generators — that reduce repetitive analytical work and accelerate decision-making across the team
• Growth Product
• Partner with Product and Engineering to identify where AI-powered features (recommendations, dynamic content, smart nudges) can accelerate funnel conversion and retention

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