Software Engineer II, CRM & SEO

Responsibilities

• Design, build, and ship high-quality full-stack features that enhance search engine visibility, AI answer engine performance, and organic traffic, with a strong sense of urgency and ownership.
• Build and evolve a modular React email component library that compiles to secure, client-safe HTML with simple, reusable abstractions.
• Develop responsive, accessible HTML/CSS emails that render consistently across clients, devices, and dark mode, and enhance our Next.js compilation pipeline (preview, compile, validate, export) for speed, reliability, and observability.
• Contribute to data pipelines for SEO and AEO ingestion, transformation, and delivery, keeping the system healthy as it grows.
• Own execution of dynamic CRM campaigns (email, push, in-app) using structured blocks, templating languages, and JSON/YAML config, integrating with ESPs like Braze and REST APIs/webhooks for personalization and targeting with secure data handling.
• Build automation and internal tooling that cuts QA and setup time across both surfaces, from SEO experimentation to CRM deep-link and token coverage.
• Collaborate with product managers, designers, and marketing partners to translate user needs into technical requirements, surface trade-offs, and deliver on shared goals.

Languages